For me, it used to be the norm to send out Valentine's Day emails with the same boring subject lines and wondered why I didn't have a single open. Then I came across https://flowium.com/blog/valentines-day-email-subject-lines/ and decided to test new approaches. I added personalization, some FOMO and some playful messaging - and boom, my open rates skyrocketed. My best result? “Psst... There's a Valentine's Day gift waiting for you inside.” People are curious by nature, and giving them a reason to open an email without revealing that it's salesy will be the deciding factor. Seriously, if you're not paying attention to your subject lines, you're missing out on easy wins.
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