One of the driving forces behind the rise of this streetwear is its endorsement by celebrities and influencers. The likes of Kanye West, Rihanna, and Virgil Abloh have not only worn but also designed collections that bridge the gap between street and luxury. Their influence extends beyond the red carpet and into everyday life, making Luxury apparel a symbol of status and personal expression. Social media platforms amplify this effect, where a single post can drive massive sales and set global trends.
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